Understanding Car Negotiation


AFTER YOU SIGN THE
“CUSTOMER OFFER”

A CUSTOMER OFFER IS SIMPLY AN
OFFER BY THE CUSTOMER TO
MANAGEMENT
TO PURCHASE
OR LEASE A VEHICLE FOR
THE PRICE THEY WANT TO PAY.

WHY DO SALESPEOPLE
TAKE CUSTOMER OFFERS.

 “CUSTOMER OFFERS”
MAKE SALES HAPPEN!

AFTER YOU SIGN THE ORDER AND
GIVE A DEPOSIT THE SALESPERSON
WILL GO TO HIS MANAGER AND THEN  
COME BACK AND TELL YOU
 “WE ARE REALLY CLOSE,
BUT I NEED A LITTLE HELP”.

HERE IS WHERE THEY
RAISE THE PRICE!

 EVERYTIME!

AS EXPLAINED IN
“WHAT IS A CUSTOMER OFFER”
THE PRICE YOU SIGN FOR ON
THE PURCHASE ORDER MEANS
ABSOLUTELY NOTHING!

THE SALESPERSON IS SIMPLY
TRYING TO GET YOU ON PAPER
SO THEY CAN REALLY WORK YOU
OVER AND BOUNCE UP THE PRICE!


 
 
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