FACTORY TO DEALER
AWARD TRIPS

THE DEALER IS GENERALLY THE
OWNER OF THE CAR DEALERSHIP.
THESE AWARD TRIPS ARE USUALLY
TO VERY EXOTIC DESTINATIONS
AND FIRST CLASS ALL THE WAY.

THE VEHICLE MANUFACTURER SETS
UP THE RULES AND OBJECTIVES.
DEALERSHIPS ARE GROUP BY
VOLUME OF VEHICLE SALES.

FLIGHT # 1
THE LARGEST VOLUME DEALERSHIPS
COMPETE DIRECTLY AGAINST EACH
OTHER FOR THE AWARD TRIP.

FLIGHT # 2
THE MEDIUM VOLUME DEALERSHIPS
COMPETE DIRECTLY AGAINST EACH
 OTHER FOR THE AWARD TRIP.

FLIGHT # 3
THE SMALLER VOLUME DEALERSHIPS
COMPETE DIRECTLY AGAINST EACH
OTHER FOR THE AWARD TRIP.

THE DEALER WHO ATTAINS
THE HIGHEST PERCENTAGE OF
SALES OVER THE OBJECTIVE
IN HIS GROUP IS THE WINNER.

ALL TRIP AWARDS ARE NOT EQUAL
FLIGHT # 1 HIGHEST VOLUME DEALERS
FLIGHT # 2 MEDIUM VOLUME DEALERS
FLIGHT # 3 SMALL VOLUME DEALERS

FLIGHT # 1 IS THE MOST EXPENSIVE
WITH EXOTIC DESTINATIONS

FLIGHT # 2 IS EXPENSIVE
WITH MORE NORMAL DESTINATIONS

FLIGHT # 3 IS VERY NICE
WITH DESTINATIONS WITHIN THE USA

WHY IS IT IMPORTANT TO KNOW
THIS INFORMATION ?
KNOWING THE MOTIVATION BEHIND
AGGRESSIVE SALES PRACTICES
CAN GIVE YOU THE UPPER HAND
IN PRICE NEGOTIATIONS.